美国是一个男权社会，性别歧视的价值观影响着社会媒体和流行文化。尽管美国正在朝着性别歧视和男权社会的方向发展，这些影响仍然影响着我们的文化。这些影响在社交媒体和流行文化中随处可见，尤其是女性的展示方式。社交媒体对女性的描述会影响流行文化对美的定义，这些描述会对女性的自尊产生负面影响。美国社会可以被定义为一个后工业社会，“其中技术支持服务和信息经济”(肯德尔)美国也可以被视为父权制。父权制是“一种由男性控制文化、政治和经济结构的社会组织的等级制度”(肯德尔)。在美国继续迈向男女平等的社会的同时，我们的历史和父权制的继续使用使男性享有高于女性的特权。父权制在政治、大公司、甚至家庭中都很明显。从历史上看，进入政治职位的男性比女性多得多，男性通常负责公司，传统上男性是户主。美国的父权制社会也有性别歧视的价值观，这贬低了女性及其所能提供的知识和资源。美国社会的价值观都影响着美国文化。根据Diana Kendall的观点，文化可以被定义为“在人类群体或社会中，从一个人传到另一个人，从一代传到下一代的知识、语言、价值观、习俗和物质对象”(3-1)。根据这个定义，我们可以理解文化是如何影响美国人的思维方式、行为方式和说话方式的。文化是我们生活的框架。在美国社会和文化中，存在着文化多样性。美国被称为异质社会(Kendall, 3-3b)。并非每个人都遵循相同的习俗、行为或信仰，因为不同的社会类别有广泛的代表性(Kendall, 3-3b)。重要的是要明白，即使有些人的行为、穿着或信仰与别人不同，他们仍然有一种文化影响着他们的生活。
America is a patriarchal society with sexist values, which influences social media and popular culture. Although America is moving toward becoming a less sexist and patriarchal society, these influences still affect our culture. These effects can be seen all over social media and popular culture, in particular in the way women tend to be displayed. How social media depicts women can influence what pop culture defines as beautiful, and these depictions can have negative impacts on women’s self-esteem。Before discussing American popular culture, American society needs to be examined to understand how it shapes popular culture. American society can be defined as a postindustrial society, “in which technology supports service and information-based economy” (Kendall) America can also be considered patriarchy. Patriarchy is “a hierarchical system of social organization in which culture, political, and economic structures are controlled by men” (Kendall). While America is continuing to move towards a society where women and men are equal, our history and continued use of patriarchy have privileged men over women. Patriarchy is evident in politics, big corporations, and even within family settings. Historically, there are many more men than women elected into political offices, men are typically in charge of companies, and men are traditionally the head of households. Americas patriarchy society also has sexist values, which devalue women and the knowledge and resources they can offer. The values of American society all influence American culture.According to Diana Kendall, culture can be defined as “The knowledge, language, values, customs, and material objects that are passed from person to person and from one generation to the next in a human group or society” (3-1). It can be understood how culture influences the American people in the way they think, act and speak with this definition. Culture is the framework of our lives. Within American society and culture, there is cultural diversity. The United States is referred to as a heterogeneous society (Kendall, 3-3b). Not everyone follows the same customs, behaviors, or beliefs because there is a broad representation of different social categories (Kendall, 3-3b). It is essential to understand that even though someone may not act, dress or believe the same as the next person, they still have a culture which influences their lives.