英国埃克斯特论文代写:汽车的所有权
Keywords:英国埃克斯特论文代写:汽车的所有权
Zipcar对许多买家来说都很有吸引力，就像城市居民偶尔需要使用一辆汽车，在几个小时内，汽车的所有权是昂贵的，而城市的停车费很高。根据1990年美国人口普查，大约有三分之一的美国居民生活在城市。这些聚集在郊区的社区将适合汽车共享，特别是如果他们有良好的交通服务、行人友好的街道和当地的商业中心。假设30%的美国司机生活在高密度的、多模式的社区，其中20%的司机的年行驶里程较低;这可能意味着目前大约6%的私人汽车可以转向汽车共享。当然，城市地区和农村地区的汽车共享需求将会更高。Zipcar可以考虑合并或收购那些在美国较小城市运营或存在的小型运营商。或者，它可以考虑在这些城市部署自己的舰队，因为它使用无线技术来简化大部分业务，而这些城市的扩张成本相对较低。然而，在交通便利的步行或骑车的距离内，应该有足够多的用户，在那里，车辆可以有很好的旅游选择。例如，在一个每辆车有10个成员的社区中拥有3辆汽车共享车辆，至少需要30个成员家庭在一平方英里内。因此，只要有高密度的城市社区，有良好的步行或骑行距离，以及良好的公共交通服务，就应该继续扩大其在这些地区的存在，以享受更大的经济规模，风险最小。
英国埃克斯特论文代写:汽车的所有权
Zipcar has great appeal to a number of buyer personas like city dwellers that occasionally need to use a car for a few hours where cars ownership are expensive coupled with high parking fee in cities. According to U.S. census back in 1990, there were about one-third of U.S. residents living in cities. Those clustered suburban neighbourhoods would be suitable for car sharing, particularly if they have good transit service, pedestrian-friendly streets and local commercial centres. Assuming that 30% of American drivers live in higher-density, multi-modal neighbourhoods and 20% of these have low annual mileage vehicles; this could mean that about 6% of current privately owned vehicles could shift to car sharing. Of course, potential demand for car sharing will be much higher in urban areas and lower in rural areas.Zipcar can look into merging or buying over smaller operators that operate or have presence in those smaller US cities if viable. Alternatively, it can consider deploying its fleet in those cities since it uses wireless technology to streamline most of its operation and the cost of expanding in those cities would be relatively low. Nevertheless, there should be sufficient number of users within convenient walking or cycling distance where vehicles are parked with good travel alternatives. For example, to have 3 car share vehicles stationed in a neighbourhood with 10 members per vehicle would requires at least 30 member households within one square mile. Therefore, as long as there is high density urban neighbourhoods with good walking or cycling distance and good public transit services as mentioned, it should continue to expand its presence in those area to enjoy greater scale of economies with minimum risks.
